You don’t have to do video

Now I’m going to say something that might shock many of you and go against everything you’ve been hearing for the last few years: Stop Doing Video!

Wait! What?

Okay, so it may be an exaggeration, but please hear me out. After all, I’m writing this blog for your benefit, not mine 🙂 […]

Always start with marketing strategy, not tactics!

You know you should do this, right?

But let’s be honest, it can be so tempting to overlook the marketing strategy and jump right in with the fun stuff.

Without a strategy, though, how can you inform all the tactics that you are/want to use in your marketing? […]

My 4 Steps to Badass Organic LinkedIn Lead Generation

LinkedIn used to be primarily considered a platform for recruiters and people looking for their next career opportunity to connect. But fast forward to today and LinkedIn has firmly established itself as the world’s largest professional network. A place where entrepreneurs, solopreneurs, business owners and corporations can all connect. […]

2019 social media resolutions: Have you made yours yet?

We are already halfway through January, so if you haven’t decided on your New Year’s resolutions for 2019 yet, you’d better pull your finger out. Obviously, I’m really hoping some of your resolutions are social media-based and that’s one of the reasons I wrote this post. I hope it gives you some inspiration… […]