I choose belief.
And I choose to believe!
Do you set a word of the year for yourself?
Maybe you’ve seen people talking about their word of the year.
Especially around this time when everyone is setting their intentions, planning the year ahead, and discussing whether or not New Year’s resolutions are a good idea, you can see a lot of people talking about their word of the year.
Some people set one, some people set three or more.
Up to you, there isn’t one correct way to do it.
I usually pick one word, but I make sure it’s aligned with my values, my overall purpose and my specific intentions for the year.
I like keeping things simple and having one singular focus!
My word of the years passed
Last year I started 2023 with the word LIVING.
It was an evolution of my word from the previous year which was BEING.
At first, I wanted to focus on being present in the moment. Being OK with who I am. Being kind to myself. Not rushing anywhere, not pushing, not striving. Simply being.
Later on, I felt that I needed more life. I wanted to embrace living my life to the fullest, on my own terms. And in the spirit of my podcast, finding ways to have more life in my life.
Halfway through 2023, I felt that I was already embracing life enough. But I felt a strong urge to embrace my spiritual side and lean more into belief.
BELIEF was my word of the year for the second half of 2023, but I’m not done yet with it.
I’m keeping it as my word for 2024.
2024, the year of belief
It’s not necessarily a belief in god. It’s mostly a belief in oneself!
It’s belief in myself and the amazing world around me.
- I choose to believe in myself.
- I choose to believe in magic.
- I choose to believe in the power of our universe.
- I choose to believe in the energy of thoughts and intentions.
- I choose to believe that even if I can’t explain things or even if I don’t understand the mechanisms behind them, they work to my advantage.
- I choose to believe that the universe conspires to help me, guide me and support me.
- I choose to believe in my ability to heal myself,
- I choose to believe in my strengths (and weaknesses),
- I choose to believe in all the wisdom, knowledge and skills I already have, and trust that I already know enough!
- I choose to believe that I am enough!
- I choose to bet on myself in 2024, to put myself out there confidently and believe that my message will resonate with the right people.
- And above all, I choose to believe that I can build a thriving business with ease and effortless flow!
My thoughts create my reality
My primary goal for 2024 is to build a minimal viable business that allows me to live my life to the fullest while working with amazing clients who with my support can accomplish truly spectacular things.
I believe that it’s possible to have a very small, successful business, that’s easy to maintain, and yet create meaningful impact and help others build their dream businesses (on their terms).
I believe that we don’t have to chase growth to be able to have thriving businesses that support our lives and allow us to live the best lives we can imagine.
I believe that we can work smart and in alignment with our values and build a brilliant business this way.
I believe that by leaning into our uniquenesses, by trusting our gut and intuition and by leaving behind all best practices, tips and tricks, guidelines or latest trends we can find joy and fun in everything we do (including marketing).
I believe that marketing success (and business success by extent) comes down to our mindset!
Mindset matters
When it comes to my work, a marketing mindset is going to be a big topic for me in 2024!
If you have any questions about it – what marketing mindset is and how to use it to promote and sell your business with more ease and effortless flow. Let me know!
My marketing mindset is all about Marketing Joy!
Even more than ever I’m leaning into what gives me joy, what I consider fun, where I’m having the best time and where I’m able to be fully myself.
How about you?
Do you have a guiding word for this year?
Do you choose to believe!?
What/who do you bet on in 2024?
💛💙❤️💚 Lenka
P.S. More Marketing Joy
Do you want more Marketing Joy in your life?
I send out a weekly newsletter dedicated to bringing more joy and fun into marketing.
The broader theme of the newsletter is about unlearning marketing, breaking free from all the unhelpful and limiting rules, best practices and trendy hacks and instead feeling empowered to lean more into what feels good and what gives us joy.
P.P.S. An Affair With Creativity
I started a new thing – a blog/newsletter. A place for my writing!
I love writing and I’m trying to expand my writing practice. And now and then, I may want to share my writing with you.
But, I don’t want this blog to have to “perform” in any way. No goal, no plan, no outcome… Nothing other than enjoying the process of writing!
If you want to join me on this journey, I’ve got a Substack page for my writing and the first post is up. Feel free to check it out!
