Getting Started with Facebook For Business – Part Three

In this third and final part of my Facebook for Business series, we will look at how you can leverage Facebook Ads to get your business in front of new people, as well as take a peek at Facebook Insights and see what value they hold for your business.
Getting Started with Facebook For Business – Part Two

If you’re reading this, you’ve probably arrived here after clicking a link in the first post of my three-part Facebook for Business series. If you’ve just landed here randomly, while I’m flattered, this second part of my Facebook for Business guide will make a lot more sense if you read its predecessor first: Getting Started […]
Getting Started with Facebook for Business – Part One

Now before we look at Facebook and go over why you should absolutely be using it as a marketing vehicle for your business, I want to first touch on the Facebook Newsfeed change that happened at the start of 2018 (that changed the Facebook game forever).
The art of content repurposing: How to get the most out of your blog posts

We know that we need to publish fresh, unique, valuable content on our website regularly. We often keep chasing the next big thing, new idea, that something different and it can lead to us forgetting to look back and leverage what we already have.
10 ways to boost engagement on your Facebook Page

Since Facebook’s big algorithm update earlier this year, I keep hearing complaints about poor reach on Facebook business pages. And while it’s true that organic reach has taken a hit in recent times, what really makes me angry is so-called social media ‘gurus’ claiming that Facebook is now only a ‘pay to play platform’. The […]
Getting Started with LinkedIn – Part 2

In the first part of my Getting Started with LinkedIn series, I focused on seven basic, yet core areas you need to nail to get your journey on the platform off to a good start. Today, I’m going to show you a few of the ways you can take your LinkedIn game to the next […]
What Twitter’s Automation Update Means for You

Last month, Twitter made an announcement regarding the ways in which automation tools can be used on its platform. As a result, the way you’ve been using Twitter up until now could be about to change (depending on what you’ve been doing).
The State of Social Media in 2018

Social media is no longer the new kid on the block, but small business owners still don’t know how to leverage it effectively and drive their growth aspirations forward.
Getting Started with LinkedIn – part 1

With 260 million monthly active users* and a strong focus on professional networking, plus a host of new features, LinkedIn is experiencing somewhat of a renaissance right now. Are you using the platform for marketing currently? Maybe you should be…